B.A.S.I.C.S. Helmet Awareness Video – Teaser #1
The High Fives Non-Profit Foundations B.A.S.I.C.S. program service is designed to promote safety and awareness through world-class fundamentals coaching, education and presentations to winter sports enthusiasts of all ages. B.A.S.I.C.S. stands for Being. Aware. Safe. In. Critical. Situations.
The 2013-2014 High Fives Foundation B.A.S.I.C.S. program will focus on helmet usage and safety in the winter action sports. This fall, the third installment of a five part video series will be released in the fall, featuring an intriguing dialogue on helmet safety and usage in winter action sports. Helmets Are Cool will be presented to over the following six months to schools, ski and snowboard teams and clubs as well as to youth oriented organizations in the Lake Tahoe, Northern California and New England areas. The Foundation anticipates the video reaching an audience of more than 55,000 people.
The idea to focus on helmet safety came by way of professional skier and B.A.S.I.C.S. Program Director JT Holmes in 2010. Holmes met with the High Fives Foundation with concerns related to the extraordinary increase in the number of athletes in the last 20 years that have suffered a serious injury or died while participating or competing in winter action sports.
This specialized video will highlight the stories of four athletes and their respective head injuries in addition to promoting a universal belief that helmets are not just necessary, they are in fact cool (as demonstrated by an in-depth look into modern helmet construction and style). Specifically, this video will focus on helmet usage and safety while highlighting Danny Toumarkines recovery from a Traumatic Brain Injury he suffered in 2011 while snowboarding without a helmet as well as three other featured athletes Elia Chou, Michael Schwarz and Darian Boyle.
Learn more about the B.A.S.I.C.S. Program Service:basics.highfivesfoundation.org.
Watch and share the first teaser:BASICS Helmet Awareness: Featured Athlete Danny Toumarkine
